Choose the best
clicks
visits
purchases
Context:
Aswaaq is a retail company that operates a series of retail spaces and community malls. Located in the United Arab Emirates, Aswaaq is a local reference in terms of supermarkets. Fighting over quality at a low price, the brand suits everyone. The perfect opportunity to raise brand awareness and invite customers to create traffic on Aswaaq’s e-commerce website! Since 2021, the company also offers its clients a delivery option in Sharjah and wishes to promote it to potential customers.
Keen on strengthening its position and appealing to new customers, Aswaaq wants to be able to reach these two goals in one campaign.
It is then no surprise that Aswaaq turned to programmatics with Gamned!. Excited to kill two birds with one stone, Gamned accepted this two-in-one challenge!
What's at stake?
The strategy is tailor-made and focuses on 3 wisely-chosen axes in order to meet the objectives:
In less than 3 months, the strategy rapidly shows great results :
The campaign generated almost 15.5 M Impressions, 26,400 Clicks, 18,500 Visits and ~ 1,000 purchases.
eCPM cost also lowers from the initial objective with a results of $1.12 instead of $1.85.
Tell us who you are, we'll tell you what strategy to adopt.
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