Choose the best
Each year, Fnac Darty welcomes around 260 million visitors to its 780 points of sale and has an audience of 23 million unique deduplicated visitors to its websites.
Since March 2018, the brand has bet on programmatic advertising by collaborating with Gamned! to set up a tailor-made branding and conquest system.
What's at stake?
A strategy implemented thanks to an alliance of 3 factors:
A visibility rate well above the usual averages and above all + 25% of new customers on average for programmatic campaigns - the partnership between Fnac Darty & Gamned! enabled the Group to acquire new customers and promote the two brands!
Tell us who you are, we'll tell you what strategy to adopt.