Choose the best
Mixx Awards 2021 - Category "Best Use of Marketing Technology"
TV contacts reached
website visits generated
What's at stake?
Belgium’s favorite sports betting company, Ladbrokes.Be, joins the festivity of Euro 2021 and wonders how to encourage sports betting among Belgians throughout the competition. To that end, Ladbrokes.Be formed an unprecedented collaboration with Gamned! and RMB in order to set up an innovative strategy and approach through the first Programmatic TV campaign in Belgium.
A performant campaign:
Tell us who you are, we'll tell you what strategy to adopt.