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MonAlbumPhoto BOOSTS ITS VISIBILITY BEFORE CHRISTMAS

MON ALBUM PHOTO
E-commerce

Context:

1, 2, 3, ...

Cheese

Every day, 638 million pictures are taken in Europe and the Christmas period is no exception! The end of year celebrations and moments spent with family are all opportunities to offer a paper trail of the most beautiful memories shared with loved ones.
In this logic, MonAlbumPhoto wants to highlight its offers before the Christmas period.

Goal:
STAND OUT AND SUBMIT A GIFT IDEA TO OVERSTRETCHED CONSUMERS.

What's at stake?

INFLUENCE AND PROGRAMMATIC?

THEY COMPLEMENT EACH OTHER

Publicizing MonAlbumPhoto's special Christmas offers and boosting the number of visitors to the site.
Capitalizing on the collaboration with an influencer and making its content resonate everywhere on the web thanks to display.

Combining programmatic and influencer marketing:

  • Partnership with influencer Lola Rossi: posts on Instagram, sharing of a promotional code and setting up of a competition.
  • Get the influencer out of Instagram by distributing her content on the display network by targeting audiences with affinity for the brand.

‍

Verdict?
THE RESULTS

A FRUITFUL COLLABORATION!

With over 5500 qualified visits to the site and over 1 million unique contacts reached - 4 times more than Lola subscribers - the partnership between MonAlbumPhoto & Gamned! allowed the brand to boost its visibility before Christmas!


‍

Fabien Pedica
Group Manager Trade & Digital - Avène
"Comprehensive training from experts. Answers to every question we had and great transparency."
Discover our projects
Carole Ginda
Digital Manager - Electrolux
"An accessible training for all with expert trainers who know how to democratize the jargon of programmatic! "
Discover our projects
Olivier Granda
E-commerce Traffic Acquisition Manager- BUT
"The very first results are already very satisfactory! "
Discover our projects
Stéphanie Catarino
Director E-commerce & Acquisition France - Clarins
"We are thrilled with the results of the campaigns driven by Gamned!"
Discover our projects
Rarès Vidican
Marketing Manager Digital - MACIF
"We had set ourselves very ambitious goals, which we have already achieved in a few months.
Discover our projects
Thomas Majorczyk
Digital Media Buying Manager - Tape à l’Œil
"Gamned's support is a real strength for Tape à l'Œil to recruit new clients".
Discover our projects
Fabien Pedica
Group Manager Trade & Digital - Avène
"Comprehensive training from experts. Answers to every question we had and great transparency."
En lire plus
Carole Ginda
Digital Manager - Electrolux
"An accessible training for all with expert trainers who know how to democratize the jargon of programmatic! "
En lire plus
Olivier Granda
E-commerce Traffic Acquisition Manager- BUT
"The very first results are already very satisfactory! "
En lire plus
Stéphanie Catarino
Director E-commerce & Acquisition France - Clarins
"We are thrilled with the results of the campaigns driven by Gamned!"
En lire plus
Rarès Vidican
Marketing Manager Digital - MACIF
"We had set ourselves very ambitious goals, which we have already achieved in a few months.
En lire plus
Thomas Majorczyk
Digital Media Buying Manager - Tape à l’Œil
"Gamned's support is a real strength for Tape à l'Œil to recruit new clients".
En lire plus

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